Apply perfume the clean way

The new fragrance application tool

Apply, instead of spraying

Fragrance is often applied too quickly, too loudly, and without intention.

Fragrance Touch was created to slow that moment down —
to make applying perfume more personal, precise, and deliberate.

Applied to skin, not fabric. A quieter way to wear fragrance, guided by touch.

Less perfume on your clothes, more on your skin.

Spray
Touch

Launch in Spring 2026

Follow the journey on Instagram